Podcasts

The hosts of the Inside PR Podcast. Clockwise from top right: Gini Dietrich, Joe Thornley, and Martin Waxman

August 31, 2015 0

InsidePR Book Club reviews The Business of Podcasting

We’re very honored that the InsidePR podcast has chosen [...]

August 17, 2015 0

The Business of Podcasting goes Euro: Steve is interviewed on Wag The Dog podcast

Steve is the guest this week on the Wag the Dog FM podcast produced by Belgian corporate communications [...]

July 16, 2015 0

Steve appears on the SkillBites Radio Show

Steve recently appeared on the SkillBites Show, a monthly podcast program on topics designed to further your [...]

July 13, 2015 0

The Business of Podcasting featured in The Brand Journalism Advantage Podcast

Donna Papacosta, co-author of The Business of Podcasting, was a guest on the July 13 episode of The Brand [...]

July 13, 2015 0

Trafcom News Podcast 130: The business of podcasting

In this episode of the Trafcom News Podcast, Steve Lubetkin and Donna Papacosta talk about The Business of [...]

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Two of the pioneers in podcasting have joined forces to co-author The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, which focuses on the business aspects of producing audio programs for the Web.

The book is now available in trade paperback or on the Amazon Kindle, for instant purchase and download.

The authors are Donna Papacosta of Trafalgar Communications, host of the popular "Trafcom News Podcast" and an internationally known trainer and seminar leader; and Steve "@PodcastSteve" Lubetkin, founder of Professional Podcasts , one of the first podcast production companies and now a division of The Lubetkin Media Companies LLC, an award-winning producer of business and organizational podcasts, with more than three quarters of a million downloads.

Unlike other podcasting books that delve into the mechanics of creating a podcast, The Business of Podcasting describes the business side of podcasting: how to position clients' expertise through podcasting, the best business models, how to find clients, contracts, legal reviews, and much more.