Donna’s advice for internal communications podcasts published by Ragan Communications

February 9, 2018PodcastSteveOur book in the news0

Donna’s essay, “8 steps for producing an outstanding internal podcast,” was published by Chicago-based communications newsletter company Ragan Communications.

donna papacosta, internal communications, podcasting, ragan communications

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Two of the pioneers in podcasting have joined forces to co-author The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, which focuses on the business aspects of producing audio programs for the Web.

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The authors are Donna Papacosta of Trafalgar Communications, host of the popular "Trafcom News Podcast" and an internationally known trainer and seminar leader; and Steve "@PodcastSteve" Lubetkin, founder of Professional Podcasts , one of the first podcast production companies and now a division of The Lubetkin Media Companies LLC, an award-winning producer of business and organizational podcasts, with more than three quarters of a million downloads.

Unlike other podcasting books that delve into the mechanics of creating a podcast, The Business of Podcasting describes the business side of podcasting: how to position clients' expertise through podcasting, the best business models, how to find clients, contracts, legal reviews, and much more.