We’re the first book for the Inside PR Book Club!

The hosts of the Inside PR Podcast. Clockwise from top right: Gini Dietrich, Joe Thornley, and Martin Waxman The hosts of the Inside PR Podcast. Clockwise from top right: Gini Dietrich, Joe Thornley, and Martin Waxman

We’re thrilled that the hosts of the Inside PR Podcast have named our book as the first recommended book for the new Inside PR Book Club. Listen to the podcast to hear where we’re mentioned, and in a couple of weeks, there will be a discussion of the book on the podcast.

Inside PR is a weekly podcast about public relations and social media, hosted by Gini Dietrich in Chicago, Joseph Thornley in Ottawa and Martin Waxman in Toronto and produced by Thornley Fallis. Each week, the three industry veterans take a look at the state of the PR industry, explore topical and provocative issues, discuss listener comments, and even interview an interesting guest or two.

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